From Catwalks to Coding: Fashioning a New Career Path in Tech

How Iuliia Malashenko, a.k.a. Lady N, utilized her modeling career to build her future. Iuliia Malashenko started her modeling career while studying at school. While she was studying construction at college, Iuliia got her first contract. She used her skills and experience to build a successful modeling career alongside a technical career in design. Iuliia [...]

How Iuliia Malashenko, a.k.a. Lady N, utilized her modeling career to build her future.

Iuliia Malashenko started her modeling career while studying at school. While she was studying construction at college, Iuliia got her first contract. She used her skills and experience to build a successful modeling career alongside a technical career in design.

Iuliia Malashenko grew up in an industrial center with talented and supportive parents. Her father, an athlete and coach, passed on a love of travel and sports – Iuliia was on the school basketball team, winning several championships. Her mother, a shoe designer, passed on a love of fashion and design.

Iuliia Malashenko’s first modeling contract was signed with a Chinese agency. She spent several years studying the construction and operation of buildings and structures and even published an article about reconstructed objects in construction, for which she received an award. After switching from construction to transport logistics at the Academy of Economics and Public Administration, where she studied state and municipal management, she quickly rose from manager to director.

Perhaps because of her interest in design and fashion, Iuliia developed an interest in graphic design. This transition to design led to her completing courses in programming, web design, and Autodesk software, such as 3D Max and Revit. The transition into the field of design was natural for this model, who not only continued to work as a model but also created her own business.

In 2023, Malashenko received an award in a special nomination for “Top Best Persona 2023″ for her achievements in the global modeling industry. During her modeling career, she won other awards, such as “Miss Office” for “Personal Growth Strategy,” as well as a grant for her work in transport logistics at the municipal competition of young entrepreneurs.

Iuliia has a quality that many entrepreneurs lack: confidence. Last year, Iuliia Malashenko appeared twice in Playboy as Lady N, her model persona. During her modeling career, she graced the covers of many magazines and walked on countless catwalks. The courage to put on a pair of 5-inch platform shoes and walk down the catwalk, not to mention the self-confidence that allows you to pose naked, speaks to Iuliia’s willingness to succeed. This also applies to her career as a graphic designer. Combining her unique skills and brazen self-confidence with a love of fashion and design, she is able to create projects that inspire.

The ability to take risks and push boundaries led Iuliia Malashenko from the podium to a career in technology, all this despite the fact that she still runs her agency. She embodies one of her characters, Clint Eastwood, in the movie The Spine of Broken Hearts. As a hero, he is “an unusual person with charisma… here he is my hero who never gives up.” Using her charisma, knowledge, skills, and unique experience, Malashenko proved she never gives up.

You can follow Malashenko, aka @sweetheart.lady.n (Instagram), to learn more about her modeling career.

About the Author

Genevieve Contreras is a freelance writer covering arts and entertainment across the globe. She writes mainly about artists’ contributions to the sciences.